11. Social media marketing: a strategic approach Zahay, Debra L., Boston, MA : Cengage, [2023] BUS340
12. Advanced social media marketing: how to lead, launch, and manage a successful social media program Funk, Tom, 1965- [Berkeley, CA] : Apress, c2013. SOC413
13. Journal of the Academy of Marketing Science. Greenvale, N.Y. : Academy of Marketing Science, 1973- BUS130 BUS340 BUS351
17. Marketing: real people, real choices Solomon, Michael R., Hoboken, NJ : Pearson, [2025] IFYP021 BUS240
19. Essentials of marketing: a marketing strategy planning approach Cannon, Joseph P. (Assistant professor of marketing), New York, NY : McGraw Hill LLC, [2024] BUS130 BUS240
