11. Digital marketing management: a handbook for the current (or future) CEO Zahay, Debra L., New York, NY : Business Expert Press, 2020. BUS252
12. Digital marketing: communicating, selling and connecting Hofacker, Charles F., Cheltenham, UK : Edward Elgar Publishing, [2018] SOC413
13. Adjust: how ads shape what you think and do and what to do about it Di Lorenzo, Alessandra, ©2025 PRA310 PRA460
14. Online marketing: 3 manuscripts in 1 book, including : digital marketing, social media, marketing analytics Spencer, Santino. [S.l.] : [s.n.], [2023]. BUS340
16. Social media marketing: a strategic approach Zahay, Debra L., Boston, MA : Cengage, [2023] BUS340
17. Advanced social media marketing: how to lead, launch, and manage a successful social media program Funk, Tom, 1965- [Berkeley, CA] : Apress, c2013. SOC413
18. The new rules of marketing & PR: how to use content marketing, AI, social media, podcasting, video, and newsjacking to reach buyers directly Scott, David Meerman, Hoboken, New Jersey : John Wiley & Sons, Inc., [2024] GDM524
19. Digital analytics for marketing Feroz, A. Karim, New York ; Routledge Taylor & Francis Group, 2024. BUS351
20. 数字营销: 战略、实施与实践 = Digital marketing : strategy, implementation and practice Chaffey, Dave, 1963- 北京 : 清华大学出版社, 2022. BUS521
