22. Hacking growth: how today's fastest-growing companies drive breakout success Ellis, Sean, New York : Crown Business, [2017] PRA420
23. The disappearing product: marketing and markets in the creative industries Bilton, Chris, Cheltenham, UK : Edward Elgar Publishing, [2017] ACT314
24. 借鉴的艺术: 善用他人的创意做创新 = Copy copy copy : how to do smarter marketing by using other people's ideas Earls, Mark, 北京市 : 人民邮电出版社, 2017. BUS540
25. Advertising campaign planning: developing an advertising-based marketing plan Avery, Jim, 1947- Irvine, California : Melvin & Leigh, Publishers, c2016. PRA440
