1. Customer relationship management: a global approach Chakravorti, Samit, Los Angeles : SAGE Publishing, 2023. BUS485
3. 客户关系管理: 理念, 技术与策略 = Customer relationship management : concepts, techniques and strategies 苏朝晖, 北京 : 机械工业出版社, 2023. BUS523
4. 顧客關係管理: 掌握客群 = Customer relationship management: grasp customer 鄭紹成, 新北市 : 華立圖書股份有限公司, 2023. BUS523
