1. 借鉴的艺术: 善用他人的创意做创新 = Copy copy copy : how to do smarter marketing by using other people's ideas Earls, Mark, 北京市 : 人民邮电出版社, 2017. BUS540
3. The psychology of marketing: cross-cultural perspectives Farnham, Surrey, England : Gower, c2010. PSY306
4. Hacking growth: how today's fastest-growing companies drive breakout success Ellis, Sean, New York : Crown Business, [2017] PRA420
5. Journal of international consumer marketing. [Binghampton, NY] : Haworth Press, ©1989- BUS130 BUS304 BUS360
