2. Digital marketing excellence: planning, optimizing and integrating online marketing Chaffey, Dave, 1963- London ; Routledge, 2023. BUS130
3. Digital marketing in practice: design, implement and measure effective campaigns Knight, Hanne, London, United Kingdom : KoganPage, 2023. BUS340
4. Digital marketing: strategic planning & integration Hanlon, Annmarie, Los Angeles : SAGE, 2022. PRA420
5. Digital marketing strategy: an integrated approach to online marketing Kingsnorth, Simon, New York, NY : Kogan Page Inc, [2022] PRA460
6. 数字营销: 战略、实施与实践 = Digital marketing : strategy, implementation and practice Chaffey, Dave, 1963- 北京 : 清华大学出版社, 2022. BUS521
8. Understanding digital marketing: a complete guide to engaging customers and implementing successful digital campaigns Ryan, Damian, London : KoganPage, 2021. GED113
9. 数字营销战略: 在线营销的整合方法 = Digital marketing strategy : an integrated approach to online marketing Kingsnorth, Simon, 北京 : 清华大学出版社, 2021. BUS521