1. The new rules of marketing & PR: how to use content marketing, AI, social media, podcasting, video, and newsjacking to reach buyers directly Scott, David Meerman, Hoboken, New Jersey : John Wiley & Sons, Inc., [2024] GDM524
2. Social media strategy: marketing, advertising, and public relations in the consumer revolution Quesenberry, Keith A., 1971- Lanham, Maryland : Rowman & Littlefield Publishing Group, [2025] SOC413 JOUR395
