2. The disappearing product: marketing and markets in the creative industries Bilton, Chris, Cheltenham, UK : Edward Elgar Publishing, [2017] ACT314
3. Marketing in creative industries: value, experience and creativity Troilo, Gabriele, London ; Palgrave Macmillan, 2015. ACT314
4. Advertising and promotion: an integrated marketing communications perspective Belch, George E. (George Edward), 1951- New York, NY : McGraw Hill LLC, [2023] ACT314 BUS240 IFYP021 PRA130 BUS130 JOUR450 PRA330
5. International journal of nonprofit and voluntary sector marketing. [London] ; Henry Stewart Publications, ©1999- ACT314
