1. Essentials of marketing research/ Joseph F. Hair, Jr., David J. Ortinau, Dana E. Harrison Hair, Joseph F., Jr., 1944- New York, NY : McGraw Hill LLC, [2024] BUS320 BUS130 BUS472
2. Journal of international consumer marketing. [Binghampton, NY] : Haworth Press, ©1989- BUS130 BUS304 BUS360
3. Journal of marketing research. Chicago : American Marketing Association, 1964- BUS130 BUS304 BUS340 ECON204 BUS360 BUS380
4. The Journal of consumer research Chicago, Ill. : University of Chicago Press. BUS130 BUS304 EBSCOhost EJS Access online version
5. The journal of consumer research. Chicago, Illinois : Journal of Consumer Research, [1974]- BUS340 BUS130 BUS304 BUS380
