21. Journal of advertising. DeKalb, Ill. : Board of Directors, American Academy of Advertising, 1972- BUS130 BUS304
22. Journal of marketing research. Chicago : American Marketing Association, 1964- BUS130 BUS304 BUS340 ECON204
27. Harvard business review Boston Graduate School of Business Administration, Harvard University. BUS552 BUS100 BUS130 BUS200 BUS304 BUS305 BUS408 BUS424 BUS460
