Debug: No search context available for navigation
Handbook of research on pathways and opportunities into the business of eSports
©2021
"The Handbook of Research on Pathways and Opportunities Into the Business of Esports addresses the intersection of esports gaming and the business and industry of esports, rather than an exploration of the video games themselves. It is the supporting and intersecting industry driven by esports and the vast opportunities this brings that are the foci of this book. Covering topics including digital learning, esport marketing curriculum, and gaming culture, this text is essential for business professionals, industry analysts, entrepreneurs, managers, coaches, marketers, advertisers, brand managers, university and college administrators, faculty and researchers, students, professors, and academicians." --
Bibliographic Information
| Format: | Book |
|---|---|
| Subject: | eSports (Contests) |
| Publication Year: | 2021 |
| Language: | English |
| Published: | ©2021 |
| ISBN: | 9781799873006 1799873005 |
| Series: | Advances in e-business research (AEBR) book series, |
| Notes: | Includes bibliographical references and index. |
| Course: |
GDM523 |
Availability at HKSYU Library
| Location | Call number | Status |
|---|---|---|
| English Book (5/F) | 794.8 HAN 2021 | Available |