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Consumer behavior
Schiffman, Leon G., author.
Upper Saddle River, New Jersey : Pearson Education, [2019]
Bibliographic Information
| Format: | Book |
|---|---|
| Author: | Schiffman, Leon G., |
| Subject: |
Consumer behavior Motivation research (Marketing) |
| Publication Year: | 2019 |
| Language: | English |
| Published: | Upper Saddle River, New Jersey : Pearson Education, [2019] |
| ISBN: | 9780134734828 0134734823 |
| Notes: | Includes bibliographical references (pages 405-431) and indexes. |
| Course: |
IFYP021 |
Availability at HKSYU Library
| Location | Call number | Status |
|---|---|---|
| English Book (4/F) | 658.8342 SCH 2019 | Available |