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Ogilvy on advertising
Ogilvy, David,
London : Wellback, 2020
"A guide which explains how to create advertising that works, how to run an agency, how to write successful copy, and what the future holds for the advertising industry." -- Provided by publisher
Bibliographic Information
| Format: | Book |
|---|---|
| Author: | Ogilvy, David, 1911-1999. |
| Subject: |
Advertising Advertisers Sales promotion |
| Publication Year: | 1983 |
| Language: | English |
| Published: | London : Wellback, 2020 |
| ISBN: | 9781853756153 1853756156 9781853756153 (pbk.) |
| Notes: | Originally published: London: Pan, 1983 "This edition published in 2020 by Wellback" -- T.p. verso. Includes bibliographical references (p. 218) and index. |
| Course: |
PRA310 |
Availability at HKSYU Library
| Location | Call number | Status |
|---|---|---|
| English Book (4/F) | 659.1 OGI 2020 | Available |