2. Digital media and innovation: management and design strategies in communication Gershon, Richard A., New York, NY : Routledge, 2024. IDP301 Online
3. Media management and artificial intelligence: understanding media business models in the digital age Connock, Alex, Abingdon, Oxon ; Routledge, 2023. GDM521 Online
4. Understanding video games: the essential information Egenfeldt-Nielsen, Simon, New York, NY : Routledge, 2024. GDM521 Online
5. Python social media analytics: analyze and visualize data from Twitter, YouTube, GitHub, and more Chatterjee, Siddhartha (Professor of political science), Birmingham : Packt, 2017. ADS330
7. Advertising account planning: new strategies in the digital landscape Pardun, Carol J., Lanham : Rowman & Littlefield, [2020] PRA440
8. The digital humanities: a primer for students and scholars Gardiner, Eileen, New York, New York : Cambridge University Press, 2015. ADS210 Available via Gale eBooks. Click here to access
9. Understanding the Korean wave: transnational Korean pop culture and digital technologies Jin, Dal Yong, 1964- New York, NY : Routledge, 2024. GEB109 Online