1. Marketing 5.0: technology for humanity Kotler, Philip, Hoboken, New Jersey : John Wiley & Sons, Inc., [2021] PRA460
2. Adjust: how ads shape what you think and do and what to do about it Di Lorenzo, Alessandra, ©2025 PRA310 PRA460
3. Digital marketing strategy: an integrated approach to online marketing Kingsnorth, Simon, New York, NY : Kogan Page Inc, [2022] PRA460
4. The media handbook: a complete guide to advertising media selection, planning, research, and buying Katz, Helen E., New York, NY : Routledge, 2025. JOUR232 PRA460
5. The media handbook: a complete guide to advertising media selection, planning, research, and buying Katz, Helen E., New York : Routledge, 2022 PRA460
