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1. Becoming a data head: how to think, speak, and understand data science, statistics, and machine learning

Gutman, Alex J.,

Indianapolis, Indiana : Wiley, [2021]

GED110

2. Mining of massive datasets

Leskovec, Jurij,

New York, NY : Cambridge University Press, 2020.

FINT300

3. Introduction to data mining

Tan, Pang-Ning,

New York : Pearson, [2019]

ADS320

4. Data mining: concepts and techniques

Han, Jiawei.

Burlington, Mass. : Elsevier, c2012.

ADS320

5. Data science strategy for dummies

Jägare, Ulrika,

Hoboken, NJ : John Wiley & Sons, Inc., [2019]

FINT300

6. International journal of data analytics.

Hershey, PA : IGI Global, [2020]-

BUS351

7. Big data computing

Boca Raton, FL : CRC Press, 2019

FIN410

8. Big data and social science: a practical guide to methods and tools

Boca Raton, FL : CRC Press Taylor & Francis Group, [2017]

GED111

9. The SAGE handbook of social media research methods

London ; SAGE Reference, [2022]

SOC413

10. Big data analytics: a practical guide for managers

Pries, Kim H., 1955-,

Boca Raton : Auerbach, 2022.

GED110