1. Content analysis: an introduction to its methodology Krippendorff, Klaus, Los Angeles : SAGE, [2019] CP541 CP605 PSY412 PSY402
2. Visual methodologies: an introduction to the interpretation of visual materials Rose, Gillian. London : SAGE, c2001. GEB112
3. A cross-cultural study of commercial media discourses: from the perspective of cognitive semantics Yang, Wenhui. Singapore : Springer, 2020 ENG213
4. Text mining: a guidebook for the social sciences Ignatow, Gabe, Thousand Oaks, California : SAGE Publications, Inc., [2017] FINT300
