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International business : the new realities

Cavusgil, S. Tamer, author.
Harlow, United Kingdom : Pearson Education Limited, [2025]

"International Business: The New Realities connects to individuals facing a diverse and evolving economic environment fueled by the internet and multimedia sources. The authors speak to this group's reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain job-relevant skills. As such, the 6th Edition features updated cases, examples and exercises that address their interests and issues. This includes the competitive job market; and diversity, equity, and inclusion in the workplace." --

Bibliographic Information


Format: Book
Author: Cavusgil, S. Tamer,
Subject: International business enterprises
Publication Year:2025
Language:English
Published:Harlow, United Kingdom : Pearson Education Limited, [2025]
ISBN:9781292462547
129246254X
Notes:Includes bibliographical references and indexes.
Course: BUS417

Availability at HKSYU Library


Location Call number Status
English Book (4/F) 658.049 CAV 2025 Available