Librarian View
LEADER 01894cam a2200385 i 4500
001
991008206666907546
005
20250319112722.0
008
230512s2023 nyua f b 001 0 eng d
020
a| 9781032426280
q| (pbk.)
020
z| 9781032426334
q| (hbk)
020
z| 9781003363569
q| (ebook)
035
a| (CaONFJC)108666790
040
d| NNfCLS
d| HK-SYU
050
0
a| HD30.4
b| .H29 2023
050
0
a| HD30.4
b| .H357 2023
9| kkl
082
0
4
a| 650'.072
2| 23
092
0
a| 650.072
b| ESS 2023
100
1
a| Hair, Joseph F.,
c| Jr.,
d| 1944-
e| author.
245
1
0
a| Essentials of business research methods /
c| Joe F. Hair Jr., Michael Page, Niek Brunsveld, Adam Merkle, Natalie Cleton.
250
a| Fifth edition
264
1
a| New York :
b| Routledge,
c| 2023.
300
a| xix, 507 pages :
b| illustrations ;
c| 26 cm
336
a| text
b| txt
2| rdacontent
337
a| unmediated
b| n
2| rdamedia
338
a| volume
b| nc
2| rdacarrier
520
a| "Covering both qualitative and quantitative analysis, the book explores critical topics, including ethics in business research, privacy matters, data analytics, customer relationship management, how to conduct information-gathering activities more effectively in a rapidly changing business environment, and more. This fifth edition has been fully updated throughout, covering emerging technologies such as machine learning and blockchain technology, as well as expanded coverage of secondary data, using examples from around the world." --
c| Amazon.
504
a| Includes bibliographical references and index.
650
0
a| Business
x| Research.
700
1
a| Page, Michael
c| (Professor of management),
e| author.
700
1
a| Brunsveld, Niek,
e| author.
700
1
a| Merkle, Adam,
e| author.
700
1
a| Cleton, Natalie,
e| author.
910
b| wlc
c| wsl
998
a| book
b| 07-03-24
945
h| Supplement
l| location
i| barcode
y| id
f| bookplate
a| callnoa
b| callnob
n| BUS320