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Entrepreneurship

Hisrich, Robert D., author.
New York, NY : McGraw Hill, [2023]

"Starting and operating a new business involves considerable risk and effort to overcome the inertia against creating something new. In creating and growing a new venture, the entrepreneur assumes the responsibility and risks for its development and survival and enjoys the corresponding rewards. This risk is compounded for entrepreneurs who go international or who are in fact born global. The fact that consumers, businesspeople, and government officials from every part of the world are interested in entrepreneurship is evident from the increasing research on the subject, the large number of courses and seminars on the topic, the more than two million new enterprises started each year (despite a 70% failure rate), the significant coverage and focus by the media, and the realization that this is an important aspect of the economics of the developed, developing, and even controlled economies"--

Bibliographic Information


Format: Book
Author: Hisrich, Robert D.,
Subject: New business enterprises
Entrepreneurship
Business planning
Business enterprises
Success in business
Publication Year:2023
Language:English
Published:New York, NY : McGraw Hill, [2023]
ISBN:9781265816865
1265816867
9781265332259
1265332258
9781266264139
1266264132
Notes:Includes bibliographical references and index.
Course: BUS252
BUS483

Availability at HKSYU Library


Location Call number Status
English Book (4/F) 658.421 HIS 2023 Available