Librarian View
LEADER 02159cam a2200361 i 4500
001
991008191066307546
005
20251111165829.0
008
230913t20232024nyua b 001 0 eng d
020
a| 9781266200465
q| (paperback)
040
a| DLC
c| DLC
d| HK-SYU
050
4
a| HD30.28
b| .D4743 2023
050
4
a| HD30.28
b| .D477 2023
9| wsl
082
0
0
a| 658.4/012
2| 22
092
0
a| 658.4012
b| DES 2023
100
1
a| Dess, Gregory G.
245
1
0
a| Strategic management :
b| text and cases /
c| Gregory G. Dess, Gerry McNamara, Alan B. Eisner, Steve Sauerwald.
250
a| Eleventh edition, International Student edition.
264
1
a| New York :
b| McGraw-Hill Irwin,
c| [2023].
264
4
c| ©2024
300
a| xlii, 436, [382] pages :
b| color illustrations ;
c| 25 cm
336
a| text
b| txt
2| rdacontent
337
a| unmediated
b| n
2| rdamedia
338
a| volume
b| nc
2| rdacarrier
504
a| Includes bibliographical references and indexes.
520
a| Strategic Management: Text and Cases, Eleventh edition, written by authors Dess, McNamara, Eisner, and Sauerwald continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes all the text and 38 cases.
c| Provided by publisher.
650
0
a| Strategic planning.
700
1
a| McNamara, Gerry.
700
1
a| Eisner, Alan B.
700
1
a| Sauerwald, Steve.
910
a| nlw
b| wlc
c| wsl
998
a| book
b| 10-11-23
945
h| Principal
l| location
i| barcode
y| id
f| bookplate
a| callnoa
b| callnob
n| BUS460
945
h| Principal
l| location
i| barcode
y| id
f| bookplate
a| callnoa
b| callnob
n| BUS460