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Strategic management : comcepts and cases : a competitive advantage approach
David, Fred R., author.
Hoboken, New Jersey : Pearson, [2024]
"This college textbook shows how to gain and sustain a competitive advantage in today's complex business world. The text helps you develop your own cutting-edge strategy through skill-developing exercises. It also offers coverage on issues related to business ethics, social responsibility, global operations, and sustainability"--
Bibliographic Information
| Format: | Book |
|---|---|
| Author: | David, Fred R., |
| Subject: |
Strategic planning Strategic planning |
| Publication Year: | 2024 |
| Language: | English |
| Published: | Hoboken, New Jersey : Pearson, [2024] |
| ISBN: | 9780137897667 0137897669 |
| Notes: | Includes bibliographical references and indexes. |
| Course: |
BUS460 |
Availability at HKSYU Library
| Location | Call number | Status |
|---|---|---|
| English Book (4/F) | 658.4012 DAV 2024 | Available |