Librarian View
LEADER 01631cam a22003738i 4500
001
991008191065707546
005
20240812154430.0
008
220608s2024 nyua b 001 0 eng d
010
a| 2022026669
020
a| 9781266261503
020
a| 1266261508
040
a| DLC
b| eng
e| rda
c| DLC
d| HK-SYU
042
a| pcc
050
0
0
a| HF5415.2
b| .E894 2024
082
0
0
a| 658.8/3
2| 23/eng/20220608
092
0
a| 658.83
b| ESS 2024
100
1
a| Hair, Joseph F.,
c| Jr.,
d| 1944-
e| author.
245
1
0
a| Essentials of marketing research /
b| Joseph F. Hair, Jr., David J. Ortinau, Dana E. Harrison.
250
a| Sixth edition, International student edition.
263
a| 2301
264
1
a| New York, NY :
b| McGraw Hill LLC,
c| [2024]
300
a| xx, 428 pages :
b| illustrations ;
c| 26 cm
336
a| text
b| txt
2| rdacontent
337
a| unmediated
b| n
2| rdamedia
338
a| volume
b| nc
2| rdacarrier
504
a| Includes bibliographical references and indexes.
520
a| "We have prepared this edition with great optimism and excitement. We live in a global, highly competitive, rapidly changing world that increasingly is influenced by information technology, social media, artificial intelligence, visualization software, and many other recent developments"--
c| Provided by publisher.
650
0
a| Marketing research.
700
1
a| Ortinau, David J.,
e| author.
700
1
a| Harrison, Dana E.,
e| author.
910
a| nlw
b| kkl
c| wsl
998
a| book
b| 15-12-23
945
h| Supplement
l| location
i| barcode
y| id
f| bookplate
a| callnoa
b| callnob
n| BUS320
945
h| Supplement
l| location
i| barcode
y| id
f| bookplate
a| callnoa
b| callnob
n| BUS472