Essentials of marketing research

MLA

Hair, Joseph F., David J Ortinau, and Dana E Harrison. Essentials of Marketing Research : Joseph F. Hair, Jr., David J. Ortinau, Dana E. Harrison. Sixth edition, International student edition. New York, NY: McGraw Hill LLC, 2024.

APA

Hair, J. F., Ortinau, D. J., & Harrison, D. E. (2024). Essentials of marketing research : Joseph F. Hair, Jr., David J. Ortinau, Dana E. Harrison. Sixth edition, International student edition. New York, NY: McGraw Hill LLC.

Chicago

Hair, Joseph F., David J. Ortinau, and Dana E. Harrison. Essentials of Marketing Research: Joseph F. Hair, Jr., David J. Ortinau, Dana E. Harrison. Sixth edition, International student edition. New York, NY: McGraw Hill LLC, 2024.