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HKSYU Library

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    LEADER 02793cam a2200349Ii 4500
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    991008146269107546
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    20230922091531.0
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    200121s2023 nyua b 001 0 eng d
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    z| 9781032122649 q| (hardback)
    020
     
     
    a| 9781032114682 q| (paperback)
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    z| 9781003223849 q| (ebook)
    040
     
     
    a| DLC b| eng e| rda c| DLC d| OCLCO d| OCLCF d| NhCcYBP d| NhCcYME d| CPV d| H2K d| HK-SYU
    050
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    0
    a| PN171.O55 b| C37 2023
    082
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    0
    a| 808.00285/4678 2| 23
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    a| 808.002854678 b| CAR 2023
    100
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    a| Carroll, Brian, d| 1965- e| author.
    245
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    a| Writing and editing for digital media / c| Brian Carroll.
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    a| Fifth edition.
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    1
    a| New York, NY : b| Routledge, c| 2023.
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    a| XII, 346 pages : b| illustrations ; c| 26 cm.
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    a| text b| txt 2| rdacontent
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    a| unmediated b| n 2| rdamedia
    338
     
     
    a| volume b| nc 2| rdacarrier
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    a| First edition published as: Writing for digital media / Brian Carroll. New York, NY : Routledge, 2010.
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    a| Includes bibliographical references and index.
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    a| "In this fifth edition, Brian Carroll explores writing and editing for digital media with essential information about voice, style, media formats, ideation, story planning, and storytelling. Carroll explains and demonstrates how to effectively write for digital spaces and combines hands-on, practical exercises with new material on podcasting, multi-modal storytelling, misinformation and disinformation, and writing specifically for social media. Each chapter features lessons and exercises through which students can build a solid understanding of the ways that digital communication provides opportunities for dynamic storytelling and multi-directional communication. Broadened in scope, this new edition also speaks to writers, editors, public relations practitioners, social media managers, marketers, as well as to students aspiring to these roles and fields. Updated with contemporary examples and new pedagogy throughout, this is the ideal handbook for students seeking careers in digital media, particularly in content development and digital storytelling. It is an essential text for students of media, communication, public relations, marketing, and journalism who are looking to develop their writing and editing skills for this ever-evolving industry. This book also has an accompanying eResource that provides additional weekly activities, exercises, and assignments that give students more opportunity to put theory into practice."-- c| Provided by publisher.
    650
     
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    a| Online authorship.
    650
     
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    a| Online journalism.
    700
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    a| Carroll, Brian, d| 1965- t| Writing for digital media.
    910
     
     
    a| cpw b| qyt c| wsl
    998
     
     
    a| book b| 22-09-23
    945
     
     
    h| Supplement l| location i| barcode y| id f| bookplate a| callnoa b| callnob n| JOUR206