Librarian View
LEADER 02321cam a2200385 i 4500
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991008107760607546
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20230216151629.0
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130408s2014 enk e b 001 0 eng
010
a| 2013006475
020
a| 9780415837309 (pbk)
020
z| 9780415837293 (hbk)
020
z| 9780203380017 (ebk)
035
a| (julac-retro)16286455
040
a| DLC
b| eng
c| DLC
e| rda
d| h2E
d| NhCcYME
d| HK-SYU
042
a| pcc
050
0
0
a| P96.A83
b| M395 2013
082
0
0
a| 302.23
2| 23
092
0
a| 302.23
b| MEA 2014
245
0
0
a| Meanings of audiences :
b| comparative discourses /
c| edited by Richard Butsch and Sonia Livingstone.
264
1
a| Abingdon :
b| Routledge,
c| 2014.
264
4
a| ©2014
300
a| xi, 206 pages ;
c| 24 cm.
336
a| text
2| rdacontent
337
a| unmediated
2| rdamedia
338
a| volume
2| rdacarrier
520
a| "In today's thoroughly mediated societies people spend many hours in the role of audiences, and powerful organizations, including governments, corporations and schools, reach people via the media. Consequently, how people think about, and organizations treat, audiences has considerable significance. This ground-breaking collection offers original, empirical studies of discourses about audiences as it brings together a genuinely international range of work. With essays on audiences in Ancient Greece, Post-Soviet Russia, post-colonial Zimbabwe, contemporary Egypt, China and Taiwan, each chapter examines the ways in which audiences are embedded in discourses of power, representation and regulation in different yet overlapping ways according to specific socio-historical contexts. Suitable for both undergraduate and postgraduate students, this book is a valuable and original contribution to media and communication studies that will be particularly useful to those studying audience and international media"--
c| Back cover.
504
a| Includes bibliographical references and index.
650
0
a| Mass media
x| Audiences.
650
0
a| Mass media and culture.
650
0
a| Mass media
x| Social aspects.
700
1
a| Butsch, Richard,
d| 1943-
e| editor of compilation.
700
1
a| Livingstone, Sonia M.
e| editor of compilation.
910
a| tfc
b| mkl
c| wsl
998
a| book
b| 16-02-23
945
h| Principal
l| location
i| barcode
y| id
f| bookplate
a| callnoa
b| callnob
n| SOC315