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Journal of marketing management.
Helensburgh, Scotland : Westburn Publishers
Bibliographic Information
| Format: | Journal |
|---|---|
| Subject: |
Marketing Periodicals |
| Publication Year: | 1985 |
| Language: | English |
| Published: | Helensburgh, Scotland : Westburn Publishers London : Academic Press Abingdon, UK : Taylor & Francis |
| Notes: | Refereed/Peer-reviewed "The Journal of Marketing Management is the official Journal of the Academy of Marketing." Each title in series was originally published as a special issue of the Journal of Marketing Management, but now published as separate series under title: Key issues in marketing management [ISSN 2578-4552]. "From 2010, Volume 26, the Journal of Marketing Management is published in seven double issues a year. Three of these issues are Special Issues, dedicated to a key topic in the industry, and one is traditionally devoted to a selection of the best papers from the annual Academy of Marketing Conference." Some issues published as special issues. Issues for <Apr. 1991-> published in association with The Chartered Institute of Marketing. Description based on: Vol. 1, issue1/2 (1985); title from about journal page (Taylor & Francis, viewed Jan. 31, 2012). Latest issue consulted: Vol. 36, issue 1/2 (2020) (Taylor & Francis Online, viewed February 12, 2020). |
| Course: |
BUS130 BUS304 |