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Journal of strategic marketing.

[London] : Chapman & Hall

Bibliographic Information


Format: Journal
Subject: Marketing
Marketing
Strategisches Management
Zeitschrift
Marketingpolitik
Periodicals
Publication Year:1993
Language:English
Published:[London] : Chapman & Hall
Notes:Refereed/Peer-reviewed
Published: Taylor & Francis, <2000->
Mode of access: World Wide Web.
Vol. 5, issue 1 (Mar. 1997); title from contents screen (Informaworld, viewed Apr. 16, 2007).
Vol. 28, issue 1 (2020), Tandfonline (viewed Feb. 19, 2020).
Course: BUS130
BUS304