Librarian View

a| 2007024360

a| 9780820495002 q| (paperback)

z| 9780820495019 q| (hardcover)

a| (HKSYU)b21229119-852hksyu_inst

a| (OCoLC)144768731

a| DLC c| DLC d| YDX d| YDXCP d| BAKER d| BTCTA d| BWX d| CDX d| HK-SYU

a| a-cc---

a| P94.65.C6 b| F86 2008

a| 302.230951 2| 22

a| 302.230951 b| FUN 2008

a| Fung, Anthony Y. H

a| Global capital, local culture : b| transnational media corporations in China / c| Anthony Fung

a| Transnational media corporations in China

a| New York : b| Peter Lang, c| c2008

a| xxv, 208 p. ; c| 23 cm

a| Popular culture & everyday life, x| 15292428 ; v| v. 16

a| Includes bibliographical references (p. 201-203) and index

a| Privacy, globalization and politics -- From globalization to glocalization -- Globalizing China: cases of transnational music records -- WTO, politics of control and collaborations -- A tale of two localizing global capitals: MTV and Channel V -- Active nation, active audience -- Toward an emerging (national) global culture

a| "This book examines the way transnational media companies have entered the Chinese entertainment market. Based on the author's ethnographic work and over 100 interviews with senior executives in global media corporations, including Warner Bros. Pictures, Viacom's MTV Channel, and Nickelodeon and News Corporations Channel V, the book analyzes the concrete globalization/localization strategies of these corporations and how they cope with the various political and economic constraints of working in China." --Book Jacket

a| Mass media and culture z| China

a| Piracy (Copyright) z| China

a| Popular culture & everyday life ; v| v. 16

a| b21229119 b| 31-03-22 c| 27-05-21

a| wpc b| mkl

a| (HK-SYU)501043380 9| ExL

a| book b| 31-03-22 c| m d| a e| - f| eng g| nyu h| 0 i| 0

h| Principal l| location i| barcode y| id f| bookplate a| callnoa b| callnob n| HIST252