1. Lead with a story: a guide to crafting business narratives that captivate, convince, and inspire Smith, Paul, 1967 July 3- New York : American Management Association, c2012. GEB105
2. The leader's guide to storytelling: mastering the art and discipline of business narrative Denning, Stephen, San Francisco, CA : Jossey-Bass, an imprint of Wiley, 2011. GEB105
